The Lightbulb Moment with Sydney-based creative Jeff McCann

The Lightbulb Moment explores electrifying moments of realisation and inspiration from entrepreneurs in diverse fields. 

Hosted by cultural entrepreneur and author, Emilya Colliver, we ask entrepreneurs about their “lightbulb moment” i.e. their creative epiphany, to find out what brought it on and how they followed through with it to get where there are today. Each episode is packed with practical tips to work towards your own lightbulb moment.

In this episode, we chat with Jeff McCann, a Sydney/Gadigal-based creative who works between the visual and performing arts through a wide range of mediums including public art, illustration and artwork licensing, workshops and product design. Their innovative practice strives to create inclusive work that encourages their audience to get involved.

McCann's choice to work with primarily recycled materials like cardboard, creates a playful and tactile quality to his work. Jeff enjoys the challenge of taking what is considered “rubbish” and transforming it into something new and of value again. McCann's illustrative style draws inspiration from childhood nostalgia, world building, games and the natural environment. Utilising pattern, colour and surreal composition to create work that is energetic, bold and confident. 

Jeff’s previous clients include The Museum of Contemporary Art (MCA), The City of Sydney, Westfield Scentre Group and Wear It Purple.